About Framework Learning Center

About us


We help businesses bring in new customers and increase sales by writing copy that appeals to your customers and creates the pull to action.

“Your job is not to write copy. Your job is to know your visitors, customers, and prospects so well you understand the situation they’re in right now, where they’d like to be, and exactly how your solution can and will get them to their ideal self.”

– Joanna Wiebe

The behind-the-scenes look:

I was a band nerd in high school, as well as a history nut. I could probably talk for hours about the fascination of history and how one choice can tumble into something huge. I graduated with my Bachelor’s of Communications in Sciences and Disorders with a minor in Communications.

I am completely fascinated by how we, as humans, can interpret verbal and nonverbal signals in a blink of an eye based on an intricate system on external and internal influences. Again, I am a complete nerd.

Things I love:

  • My family; my lovely husband, and our five kids. All who are incredibly determined and curious.
  • Staying at home, I am a talkative introvert, but my favorite place is at home, just chilling with my family.
  • Playing with our 4 dogs, 2 cats, and 12 chickens. I love that the chickens come running when I call. Makes me feel special.
  • Getting destroyed at Risk with my husband but beating him mercilessly at Skip-Bo
  • Sitting outside on my porch and just being
  • Playing piano and drawing when I am stressed

Things I’m not a fan of:

  • My office chair… really we are not friends
  • Running, if I’m running, you should too!
  • Close-mindedness. It’s hard for all of us to get better if we aren’t willing to learn from others.
  • Staying stagnant. I get antsy if I feel like I am not getting better at something; whether it’s copywriting, being a mom, or a person in general.
  • The feeling that my house will be destroyed if I don’t clean it every five minutes.
  • Dishes and laundry… seriously, can they not multiply when we aren’t looking?
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